Recent Posts
How to Design a System of record Across Multiple Objects in Salesforce: Multiple Entry Points, One Source of Truth
The Hidden Problem in Salesforce Implementations Have you ever worked on a Salesforce implementation where the same business information is stored across multiple objects? A…
Salesforce Winter ’27 Through an Architect’s Lens: 6 Areas That Matter
Salesforce releases three major updates every year, each packed with hundreds of features. As an architect, I don’t believe our job is to understand every…
Designing System Access in Salesforce: A Capability-Based Security Model
One challenge in Salesforce is assigning permissions to a System user. Why would you need a System user? We need a user to monitor workflows,…
Is Your Salesforce Security Model Ready for a Redesign? Watch this session at Dreamforce
How do you know when your Salesforce security model needs more than another incremental fix? In my experience, there are a few warning signs I…
Designing Salesforce Integration Users for Enterprise Security and Scale
A recent community discussion asked a familiar question: Should every Salesforce integration have its own Profile, or should architects rely on Permission Sets and Permission…
Think Like a Salesforce Architect: A SMART Framework for deciding on Page layouts, record types and dynamic forms.
Trailblazer Community Inspiration: This article was inspired by a recent Salesforce Trailblazer Community discussion on Page Layouts vs. Dynamic Forms. Rather than summarizing the responses,…
The HOUSE Framework: Architecting the Salesforce PSS Household Model
H Household Account O Objects That Matter U User Flow & Automation S Setup First E Edge Cases & Gaps (Ready to publish) If you…
How Reframing a Business Requirement Prevented Future Technical Debt
The Architect’s Lens One of the most valuable skills an architect brings to a project is not knowledge of Salesforce features. It is the ability…
Why Context, Not Campaigns, Was the Real Story at Salesforce Connections 2026 for Architects
If you are an architect (solution, technical, martech), IT leader in your organization in charge of your marketing stack, wondering about Salesforce connections, it is…
Think, Show, Influence: The Real Path to Becoming an Architect for Devs and Admins
😂 The Question That Changed My Career Early in my career, I was a developer working across mainframe, J2EE, and web technologies. I loved building…





